Apple Marketing interview questions

A recruiter from an outside agency reached out to me about the position. I then spoke to the hiring manager on the phone. It seemed that recruiter I spoke to was several layers removed from the hiring manager and they had never actually spoken.

Everyone that I interviewed with at Apple were all extremely courteous and professional. However, depending on who you talked to, the scope of the questions varied widely. Naturally, those from HR asked broader general questions whilst those that were from a specific division were quite tactical + technical. Typically, talking to HR is a formality and that most people don't enjoy but I found that there were the more interesting interviewers. The subject matter experts were very narrow in their questions and were looking for the exact square to fit into the role. A round peg would never be considered.