Analyste Sem Interview Questions

621 analyste sem interview questions shared by candidates

Perguntas técnicas sobre a área do tipo "quais métricas utilizamos?", "o que é o quality score do google?", etc... Perguntas sobre minha personalidade, ex: "o que você gosta de fazer nos tempos livre", "pratica esportes?", etc... Perguntas referentes à mudança: "por que eu gostaria de me mudar para a Alemanha?", "como eu achava que era a vida em Dusseldorf", etc... Uma pergunta que a head chamou de 'crazy question': se ela estivesse no Brasil e me desse 1.000 euros o que eu faria imediatamente?" E deram um estudo de caso também, pedindo para escolher 2 entre 5 projetos e explicar os motivos da escolha e os pontos negativos e positivos de cada um.
Oct 1, 2015

Perguntas técnicas sobre a área do tipo "quais métricas utilizamos?", "o que é o quality score do google?", etc... Perguntas sobre minha personalidade, ex: "o que você gosta de fazer nos tempos livre", "pratica esportes?", etc... Perguntas referentes à mudança: "por que eu gostaria de me mudar para a Alemanha?", "como eu achava que era a vida em Dusseldorf", etc... Uma pergunta que a head chamou de 'crazy question': se ela estivesse no Brasil e me desse 1.000 euros o que eu faria imediatamente?" E deram um estudo de caso também, pedindo para escolher 2 entre 5 projetos e explicar os motivos da escolha e os pontos negativos e positivos de cada um.

How will you structure a campaign from scratch? (Either lead generation for professional services or transactions for merchant products in their marketplace) Given a fully built-out campaign that needs to reach a ROAS of X, but we are stuck at less than half the target goal, what do you do? (They want you to assume every search term is relevant and that there's no need to optimize using negative keywords) A/B testing questions will come up as well. And if you can discuss the customer journey with respect to multi-channel attribution, you will be in good shape as well. How do you uncover new channels for testing? There will also be a practical Excel test during the onsite interview that is blended in with the conversation. Given a dataset to identify specific metrics. 1st one required me to use a pivot table. 2nd one required me to use vlookup. They won't ask you to specifically use those functions. Instead, you have to know what to do in the different situations to solve a given problem.
avatar

SEM Associate

Interviewed at Houzz

3.4
Feb 6, 2018

How will you structure a campaign from scratch? (Either lead generation for professional services or transactions for merchant products in their marketplace) Given a fully built-out campaign that needs to reach a ROAS of X, but we are stuck at less than half the target goal, what do you do? (They want you to assume every search term is relevant and that there's no need to optimize using negative keywords) A/B testing questions will come up as well. And if you can discuss the customer journey with respect to multi-channel attribution, you will be in good shape as well. How do you uncover new channels for testing? There will also be a practical Excel test during the onsite interview that is blended in with the conversation. Given a dataset to identify specific metrics. 1st one required me to use a pivot table. 2nd one required me to use vlookup. They won't ask you to specifically use those functions. Instead, you have to know what to do in the different situations to solve a given problem.

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