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If you had to redesign an app/TV experience for Sinclair users on a specific OTT platform/device, would you focus on a unified brand experience that matches other Sinclair products (at the cost of the experience on that one device/platform) or would you focus on a good experience for that device/platform and ignore brand experiences.
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Art Director

Interviewed at Sinclair Broadcast Group

2.9
Jan 18, 2017

If you had to redesign an app/TV experience for Sinclair users on a specific OTT platform/device, would you focus on a unified brand experience that matches other Sinclair products (at the cost of the experience on that one device/platform) or would you focus on a good experience for that device/platform and ignore brand experiences.

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