What is your experience with email marketing and which tools have you used?
Demand Generation Interview Questions
792 demand generation interview questions shared by candidates
Tell me about a campaign strategy that you have executed? What was the end result?
Talk through your experience to date.
At minimum what conversion % of MQL to SQL would you say your campaign was successful?
Typical stuff: experience, why us, etc. No zingers.
I thought the questions were more inline with what their processes are and seeing how a candidate would be able to fit into this mold. I didn't feel that I was being asked questions about my strengths or past experiences. I also didn't feel they were looking for new solutions but more of whether or not you could quickly adapt to what they needed. Lastly, I received a lot of questions of "why now" when looking to be employed at Yahoo. It made me feel like I should be questioning my consideration for this role. They appeared hugely skeptical in regards to what the new year would hold for them. And then,...NOTHING. Compete radio silence - not even a thank you for coming we're not interested.
How would you generate X amount of leads for Fabulous?
What was your most successful lead generation campaign?
What books have you read in the last year?
Walk me through some successful campaigns you've ran
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