Digital Lead Interview Questions

6,736 digital lead interview questions shared by candidates

They will ask you to pick two advertising platforms. Then they will provide the volume of impressions, clicks, or cost for both platforms. Be able to solve for CPM, CPA, CPC, ect. Then use those answers to determine which advertising platform a company should go with.
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Digital Media Analyst

Interviewed at Merkle

3.5
Apr 3, 2020

They will ask you to pick two advertising platforms. Then they will provide the volume of impressions, clicks, or cost for both platforms. Be able to solve for CPM, CPA, CPC, ect. Then use those answers to determine which advertising platform a company should go with.

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