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Bonus case question Your are the manager of X detergente brand, you are about to launch a new powder detergente and have already sign contracts with your top customers. Marketing materials have been delivered to their location, but as soon as you end delivering you receive from your production site. Your new product is coming severely damage out of the line with whole in the packaging. You have about 40-50% of good SKUs but you are unable to fulfill your signed demand on your top customers. What do you do?
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Brand Management Intern

Interviewed at Procter & Gamble

4.1★
Jan 16, 2021

Bonus case question Your are the manager of X detergente brand, you are about to launch a new powder detergente and have already sign contracts with your top customers. Marketing materials have been delivered to their location, but as soon as you end delivering you receive from your production site. Your new product is coming severely damage out of the line with whole in the packaging. You have about 40-50% of good SKUs but you are unable to fulfill your signed demand on your top customers. What do you do?

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