Performance Analyst Interview Questions

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1. Why do you find Reedsy interesting? 2. Who are we competing with and why? 3. Let’s say we want to start running Google search ads to drive requests for proposals and collaborations with cover designers on the Reedsy Marketplace. Please outline your strategy to set up and test such search advertising campaigns, including: - Keywords or targets and associated bids - Landing pages - Audiences - Ad copy - Tracking and bid optimization 4. Could you suggest an example of a Facebook ad to target authors to sign up for our Reedsy Learning courses? Include: - In-depth details of audiences you’d target; - Ad design and copy. 5. On a scale from 0 to 10, how happy are you at your current job? 6. What’s your favorite Giphy?
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Head of performance marketing

Interviewed at Reedsy

4.3
Mar 10, 2023

1. Why do you find Reedsy interesting? 2. Who are we competing with and why? 3. Let’s say we want to start running Google search ads to drive requests for proposals and collaborations with cover designers on the Reedsy Marketplace. Please outline your strategy to set up and test such search advertising campaigns, including: - Keywords or targets and associated bids - Landing pages - Audiences - Ad copy - Tracking and bid optimization 4. Could you suggest an example of a Facebook ad to target authors to sign up for our Reedsy Learning courses? Include: - In-depth details of audiences you’d target; - Ad design and copy. 5. On a scale from 0 to 10, how happy are you at your current job? 6. What’s your favorite Giphy?

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