Search Analyst Interview Questions

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6: A client requires 50 leads per month for an ad spend of $5,000/month. On the 15th of the month, you've realized they've spent $3,000 of their budget and have received 15 leads at a CPL of $200 each. How many leads should they have received by the 15th of the month with $3,000 spent? What action steps would you take to get this campaign back on track?
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Paid Search Specialist

Interviewed at Go Online Marketing

3.5
May 2, 2020

6: A client requires 50 leads per month for an ad spend of $5,000/month. On the 15th of the month, you've realized they've spent $3,000 of their budget and have received 15 leads at a CPL of $200 each. How many leads should they have received by the 15th of the month with $3,000 spent? What action steps would you take to get this campaign back on track?

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