A place where dreams come true. - Brand Manager BAT Employee Review

5.0
Jul 9, 2012
Recommend
CEO approval
Business Outlook

Pros

The BAT culture encourages friendships that last a lifetime. It is like an institute that teaches you corporate behavior and polishes you to become the best you can be. The external environment encourages innovation and out of the box thinking.

Cons

The regulatory environment is not tobacco friendly which does inhibit the exhibition of all marketing talents such as tv commercials or event sponsorships but that only makes its employees use all the available resources to the fullest.

Explore other reviews about BAT

5.0
Oct 2, 2025
Recommend
CEO approval
Business Outlook

Pros

- Complete autonomy with schedule which provides for a nice balance between work and personal life - Impact people who are trying to grow their careers - Company car and free* gas is pretty nice

Cons

- Autonomy & freedom does leave time where you have to be self-motivated to keep going and push forward

2.0
May 11, 2026
Recommend
CEO approval
Business Outlook

Pros

Very strong compensation package, lots of very nice genuine people on the Reynolds US side

Cons

Toxic, politically charged environment, cliques of people each trying to place their own people in roles. A singular mis-trust and dislike of "outside" people who are brought in to move the company forward but the existing people who have worked there for years and years are all trying to protect and sustain their own roles and their own cliques. All show and pretty presentations but no meaningful, meaty strategy

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