We can start with the product. It's nothing great. Google Alerts wearing a tiara while carrying a luxury purse full of journalist contacts. The cutting edge software is from partners or from acquisitions that nobody really gets to sell. None of it really affects businesses
Beyond the product, there's really no direction from top down with company. Sometimes it can be lack of direction, other times its total lack of communications. A lot of lingo and aspirations thrown around but they can't seem to get the day-to-day figured out at all.
Theres always talk of cool things happening but at the end of the day, you're still shoving media alerts or upsells down peoples throats to hit your monthly targets and hopefully be promoted because you've done it a few times in the past
A lot of turning a blind eye to things from HR issues to doing things behind clients back. Once the month turns over or your office hits, everyone forgets about things and moves on.
Competitors know what they do well in the space, Meltwater really doesn't and tries to do everything crazy well which can be annoying and isn't sustainable